Experts know the effort, time and hard work it takes to come up with an outstanding online portfolio. Whether it is social media platforms, a website, or a personal blog; much effort is put into the online scene so that people who look you up find good things about you. Moreover, an excellent online reputation helps to maintain your following and helps to shore up your credibility.
Coming up with a solid online reputation is not a walk in the park. It involves the constant review of social media profiles, timely updates of your website, and polishing up those platforms to ensure that there are no traces of irrelevant or damaging content. That is how experts maneuver out there. However, managing and maintaining an online reputation over time is a different kettle of fish altogether. Building an online reputation is equally a demanding task, but it takes more to maintain and uphold that reputation. This breaks down how you can manage that reputation and avoid pitfalls on the way that could dent your online reputation.
Review Your Current Online State
Maintaining a healthy online reputation involves regularly reviewing your online portfolio. Check on your social media, and look at the past activity in detail to ensure that there are no ‘ghosts’ that will come to haunt you in the future. If there are images of you that are not decent, you might think of pulling them down.
It is highly essential to ensure that you have a clean online presence if you want to maintain a good online reputation. Whether it is social media or your website, look around for any aspects that may taint your online reputation.
Maintain and Update Your Blog
Since your blog gives people a glimpse into who you are, then it is more like an online profile of whom you are. Before people listen to what you have to say or offer, the chances are high that they will look you up on the web to gather information about you.
By maintaining and regularly updating your blog, people will get to know you, and depending on what you post on your blog, people can trust you and decide to try out your product or service. This is also an effective way to connect with the market, since the people who follow you get to know about what you have to offer, and new developments regarding your business or brand.
Uphold Your Integrity
How you express yourself to the world depends on the inner you. People out there have perceptions towards everything, but these do not matter as long as you uphold your integrity at a personal level.
Reputation is something that takes considerable time to build, and if you want to maintain it, then you must have a clear conscience and integrity that guides what you say and do. You should make assumptions or ignore other things and deem them trivial since they can explode and have an impact on your reputation.
Keep It Professional
There are certain things that you let go of when you become an expert. If you are an expert, then it means that you have worked all the way to your current stage, and you have invested considerable time and resources. Therefore, since you are at an advanced level, you might want to keep your interaction on social media professional as possible. Avoid rants, arguments, or talking rudely to people on social media platforms. When people comment on your blog, it is essential that you reply in an appropriate way that does not lead to unnecessary conflict. This way, you will be taking active steps in managing your online reputation.
Handle Attacks Appropriately
It cannot be calm and smooth all day, especially in today’s digital and online world. You will face situations where people will attack you on social media. Some people even go ahead and start lashing out rude and offensive words on your timeline. In such scenarios, you have to tread carefully.
If there are issues that you think you need to sort out with these people, you can best do it via the phone. When you do it on these online platforms, it might attract a lot of attention which at the end, might not work out well for you and even compromise your online reputation. In this regard, therefore, you have to ensure that you handle negative attacks in a manner that will not damage your reputation in any way.
In closing, while online platforms like websites and social media can help you to build a solid reputation, these platforms can also be your undoing. Maintaining an online reputation is not easy, but if you regularly monitor and check your online profiles, then the chances are high that you will maintain and uphold a good reputation all along.